Design
in sentence
3133 examples of Design in a sentence
You probably think of things like this, finely crafted objects that you can hold in your hand, or maybe logos and posters and maps that visually explain things, classic icons of timeless
design.
But I'm not here to talk about that kind of
design.
I'm talking about the
design
of digital experiences and specifically the
design
of systems that are so big that their scale can be hard to comprehend.
These are some of the products that I've helped
design
over the course of my career, and their scale is so massive that they've produced unprecedented
design
challenges.
Here's a really good example of how a very tiny
design
element can make a big impact.
Now you might think, well, it's a tiny little button, it probably is a pretty straightforward, easy
design
assignment, but it wasn't.
Turns out, there were all kinds of constraints for the
design
of this button.
It's one of the single most viewed
design
elements ever created.
Now, the next thing that you need to understand is how to
design
with data.
Now, when you're working on products like this, you have incredible amounts of information about how people are using your product that you can then use to influence your
design
decisions, but it's not just as simple as following the numbers.
The fact is, it would be irresponsible of us not to rigorously test our designs when so many people are counting on us to get it right, but data analytics will never be a substitute for
design
intuition.
Data can help you make a good
design
great, but it will never made a bad
design
good.
The fact is, people can become very efficient at using bad design, and so even if the change is good for them in the long run, it's still incredibly frustrating when it happens, and this is particularly true with user-generated content platforms, because people can rightfully claim a sense of ownership.
Millions and millions of people were accustomed to the old
design.
So in order to help people prepare themselves for change and acclimate to the new
design
more quickly, we actually published the data graph sharing with the community the rationale for what we were going to do, and it even engaged the larger industry in a conversation, which resulted in my favorite TechCrunch headline of all time: "YouTube Comes to a 5-Star Realization: Its Ratings Are Useless."
Now, we know that we have to be careful about paying attention to the details, we have to be cognizant about how we use data in our
design
process, and we have to introduce change very, very carefully.
Now, when you set a goal to
design
for the entire human race, and you start to engage in that goal in earnest, at some point you run into the walls of the bubble that you're living in.
Designing for low-end cell phones is not glamorous
design
work, but if you want to
design
for the whole world, you have to
design
for where people are, and not where you are.
So what does it mean to
design
at a global scale?
Finding the audacity and the humility to do right by them can be pretty exhausting, and the humility part, it's a little tough on the
design
ego.
Because these products are always changing, everything that I've designed in my career is pretty much gone, and everything that I will
design
will fade away.
Just a few examples: an artist who paints with fluorescent Physarum; a collaborative team who are combining biological and electronic
design
with 3D printing technologies in a workshop; another artist who is using the slime mold as a way of engaging a community to map their area.
So people are invited to come and learn about what amazing things it can do, and they
design
their own petri dish experiment, an environment for the slime mold to navigate so they can test its properties.
I love the design, for what it's worth, of this thing.
Because I wanted the instructional
design
of it to be a safe space for open dialogue for people.
Third, when we expanded our facility, we tried a new type of
design.
Now the biggest and most controversial component of this design, of course, was the toilet.
And then this last one, one of my favorites, this pinwheel
design.
As the project progressed and received several
design
awards, new stakeholders intervened and changed the project goals and
design.
It was for us to take our
design
ego and our sense of authorship and put it in the backseat and to focus mainly on being activists and on trying to coalesce all of the agendas of stakeholders and focus on the main goals of the project: that is, to uncover the river, treat its water, and provide public spaces for all.
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