Desirable in example sentence
The extension of human rights is a worthy goal, to be sure, but Vasella's saccharine altruism brings to mind economist Milton Friedman's reproachful observation that "businessmen believe that they are defending free enterprise when they declaim that business is not concerned 'merely' with profit but also with promoting desirable 'social' ends; that business has a 'social conscience' and takes seriously its responsibilities forproviding employment, eliminating discrimination . . .
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