Demographic in example sentence

The main demographic groups behind the anti-establishment upsurge have been people outside the workforce: pensioners, middle-aged homemakers, and men with low educational qualifications receiving disability payments.

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Now they've aged out of that demographic, but it's still the case that powerful ratings companies like Nielson don't even take into account viewers of television shows over age 54.

All the people who participate in social media networks belong to the same old demographic categories that media companies and advertisers have used in order to understand them.

But those categories mean even less now than they did before, because with online networking tools, it's much easier for us to escape some of our demographic boxes.

They aggregate around the things they love, the things that they like, and if you think about it, shared interests and values are a far more powerful aggregator of human beings than demographic categories.

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